Women in Africa - Women In Africa 54 Programme Movemeback African initiative cover image


Applications for the Women in Africa 54 Programme are now open. The WIA 54 programme promotes women entrepreneurship in Africa. Each year, it endows 54 African women entrepreneurs from 54 African countries with a comprehensive support package consisting of training, communication, mentoring and networking. In 2021, WIA rolls out its 2030 plan, which multiplies the number of beneficiaries of the programme by 10!

This year, before appointing the 54 laureates, the jury will make an initial selection of 10 finalists per country. Thus, 540 women candidates will benefit from training and coaching. Through this newly introduced initiative, WIA aims at supporting more than 10,000 women entrepreneurs, indirectly contributing to the creation of 100,000 jobs, by 2030. From this strengthened pool of entrepreneurs, the jurors will then select the 54 country laureates and 9 sectoral prize winners who will receive a comprehensive package of support to further boost their success.


  • Open to business created or led by an African woman
  • Startup created less than 5 years ago
  • First traction on the market (sales, number of users, funds raised)


Be part of one of the categories (primarily business category)

  • Education
  • Health
  • Agriculture
  • Fintech
  • Digital and Technology
  • Creative Industries
  • Beauty Industries


The selection criteria for the projects:

  • Innovative product, service or technology
  • Proven business model scalability
  • Strong growth potential
  • Ambitious team with strong execution ability
  • Market traction
  • Potential impact in Africa


Training & Mentoring

  • Take part in an online training bootcamp
  • Receive an offered training by one of the 58 campuses of their parner honoris united universities
  • Be mentored and coached by an experienced leader
  • The gold award will receive a prize worth of 10,000 Euros


  • Integrate a network of more than 100,000 members worldwide
  • Have access to privileged consulting sessions with their partners
  • Have direct contact with pan-African and global experts

International Exposure

  • Speak at international webinars
  • Broadcast your projects on Women in Africa platforms

About Women in Africa

The Women in Africa (WIA) initiative is an international platform for economic development and mentoring of African women leaders with strong potential. Its ambitions are twofold: to unleash the potential of a new generation of African female leaders at all levels of civil and government responsibility, and to connect  African and international women leaders in the pursuit of an innovative and inclusive Africa.