The Story Behind The Business of Fashion in Africa

The Story Behind The Business of Fashion in Africa

The global Fashion industry today is worth 3 trillion USD however, Sub-Sahara Africa accounts for only 1% of that. A staggering statistic, considering that the apparel and textile industry has the potential both to create jobs and contribute to a country’s economy. In today’s digital world, consumers worldwide are eager to discover products from afar – in this regard, fashion […]